Lead Partners





MediaSmarts is a Canadian not-for-profit charitable organization for digital and media literacy. Its vision is that children and youth have the critical thinking skills to engage with media as active and informed digital citizens. To achieve this goal, MediaSmarts develops and delivers high-quality, Canadian-based digital and media literacy resources; provides leadership in advancing digital and media literacy in Canadian schools, homes and communities; and contributes to the development of informed public policy on issues related to the media.




Canadian Teachers’ Federation

Canadian Teachers’ Federation (CTF) represents nearly 200,000 Canadian teachers across the country. For nearly 90 years, CTF has advanced the cause of children, defended the rights of teachers and promoted a strong public education system. Further, they have championed the increase and strengthening of the practice of media education in Canadian classrooms.

Click here to see the list of CTF Member organizations.